Min Liu – The Million Dollar Mouth How To Speak So People Give A F-CK

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Min Liu – The Million Dollar Mouth How To Speak So People Give A F-CK

THE MILLION DOLLAR MOUTH: HOW TO SPEAK SO PEOPLE GIVE A F-CK
Like the greatest speakers in the world, learn how to speak with impact, influence & authority.

THE #1 SKILL FOR THE NEXT DECADE AND BEYOND
In February 2020, Inc Magazine published an article entitled This Is The Most Valuable Skill On Earth.

If the saying “skills pay the bills” is true, then this skill must be absolutely important.

So, what exactly is this skill?!

Coding?

Data Science?

Copywriting?

Machine Learning?

Sales, Marketing, & Persuasion?

Pole Dancing?

Nope, nope, nope, nope, and NOPE!

As for the last one, it’s certainly a lucrative “skill”, but that’s not what I’m talking about.

All of the above skills are IN DEMAND and HOT, no doubt about it.

But, this one skill trumps them all now, mostly because it is timeless and increasingly more important than ever.

What exactly is this skill?!

RECOGNIZE THIS: A NEW WORLD ORDER IS BEING ESTABLISHED
If you don’t believe me, it’s all good.

I didn’t make this up.

The Inc Magazine article I referred to above gave this example:

Facebook has a current market cap of $640 billion, more than the market cap of the two biggest oil companies, Chevron and Exxon Mobile.

Oil and gas continue to be extremely valuable resources, but GETTING ATTENTION from people is in today’s ever-distracted world, THE MOST VALUABLE THING OF ALL.

Facebook has no hard assets or resources as a company, yet it is much more valuable than both Chevron and Exxon, companies with vast resources and assets around the world, combined.

IF YOU ARE SMART…

DO NOT IGNORE THE SHIFT THAT IS HAPPENING AND HAS BEEN HAPPENING FOR A LONG TIME ALREADY!

WHAT THIS MEANS FOR YOU…
You see, the battle for ATTENTION has always been ongoing.

In the past, however, only a few big players were players and could even compete.

In today’s world though, the game is completely different.  Anybody can play the game (although not everyone knows how) and the pecking order is now being re-established.

Which represents OPPORTUNITY.

Because attention is so important, whoever can capture the most ATTENTION today and in the future will be:

…the new influencers,

…the new media order,

…the new tastemakers,

…the new thought leaders.

They will be the new “million dollar mouths”.

The celebrities, influencers, tastemakers, thought leaders, and famous and semi-famous personalities of the past are FADING.

This is key:

People no longer want to be told who to support, who to follow, who to listen to.

In this new world order, authenticity, trust, relationship-building, and authority developed through authentic and longer-term bonds and touchpoints will matter most.

People will listen to WHO THEY WANT TO.

People will give their ATTENTION to those who EARN IT and know how to CAPTURE it.

Not to those who are pushed in front of or on you by the mass media or powers that be.

While there is a new world order developing, shifting, and re-ordering, the winners of this new order will not be doing it in some new way.

They will be doing it through…

OLD FASHIONED SPEAKING.

Speaking in front of audiences, on video, on podcasts, on social media platforms, and more.

Developing long-term relationships, bonds, and interest through their SPEAKING.

Just like the leaderboard among companies is being re-shuffled, the people with influence, authority, and celebrity are being re-shuffled.

Don’t miss out on this sea change.

Don’t sit this out on the sidelines.

You need to realize that this is happening.

BUT SOME THINGS WILL NEVER CHANGE…
I know I just made it seem like everything old is out and every new is great.

But, that’s not exactly accurate.

Memorize and internalize this quote from the ’90s book, The Articulate Executive:

“There is no greater opportunity for productivity, profit, and rewards than the simple act of opening your mouth to tell your own story.”

Thirty years ago, this quote was true and thirty years later, it is EVEN MORE TRUE.

Your ability to speak and reap the rewards of doing so is NOW GREATER THAN EVER!

Why is that?

Because everyone, including you, has access to the tools to amplifying what you speak about!

Things like YouTube, podcasts, social media, etc.

The avenues to profit from your voice and your thoughts and ideas are virtually endless!

You need to be a part of this sea change that is happening.

As a young lawyer back when this book was released, I still distinctly remember purchasing The Articulate Executive with some of my first dollars earned as a lawyer at Barnes & Noble hoping to learn the secrets of the corporate and business world.

It was a fairly mundane read to be honest, but one part of it stuck with me like a bad tattoo because of the somewhat shocking message.

Well, shocking to a young and naive lawyer at least…

I’m paraphrasing, but Toogood’s point was:

“It doesn’t matter how competent you are in your job if you don’t know how to speak competently. You could be the most competent manager in history, but somebody who makes a business presentation better than you will far exceed you in titles and rewards. Even a five minute speech given expertly will make an impression on those who really matter, than a lifetime of work competently done, which those who matter will never know about. That person who speaks better than you could be completely incompetent, but his ability to speak will get him much further than your absolute merit.”

This passage had a shocking, yet profound and lasting impact on me.

And it should to you as well.

More than ever, your success in life, career, business, or whatever you want to do will depend on your ability to speak.

Not just speak, but speak BETTER THAN OTHERS.

If it’s not clear already, your ability to command attention with your words and your speaking will pay more dividends than any other skill in today’s world and in the future.

This skill is AI, robotics, and machine learning proof.

This skill is how you differentiate yourself from your competition and the masses.

THE SPOILS WILL GO TO THE WINNERS…ARE YOU GOING TO BE ONE OF THEM?
This competition I just talked about is real and fierce.

The badasses who have taken full advantage of this opportunity are GETTING PAID…BIG TIME.

Like Joe Rogan.

Talk about being a “million dollar mouth”.

Rogan is a million dollar mouth 50X over!

That’s awesome, but the question you should be asking is:

Why is he a fifty million dollar man?

It’s because Rogan commands ATTENTION…with his words.

Everybody who has a “million dollar mouth” commands attention with their words.

THAT SOUNDS GREAT, BUT HOW CAN I GET A “MILLION DOLLAR MOUTH”?
At this point, you’re probably thinking:

• I agree!  But, I’m no good at speaking.
• Do I really have what it takes to have a “million dollar mouth”?
• Can I really do this?

Does this sound like you?

You are overflowing with wonderful, even brilliant, ideas and thoughts.

But, every time you share your ideas and thoughts with other people, they fall on deaf ears.

You feel as if nobody listens to you.

You feel as if nobody gives a f-ck about your ideas and thoughts.

Your words can’t reach anybody, no matter how well-meaning or important you think they are.

Which is a terrible feeling, I know!

At the same time, you see celebrities, “influencers”, and other famous, semi-famous, or even infamous personalities whose every word and utterance is obsessed over by their legions of followers and fans.

People like Gary Vee, Oprah Winfrey, or even people like Skip Bayless or Logan Paul, who some people may find outright lame or dumb.

Most of the time, their ideas and thoughts definitely aren’t better than yours.

In fact, they usually a lot worse, maybe even downright stupid and make no sense at all.

They’re not necessarily more articulate than the average person.

Some might be, but a lot are absolutely not.

Their ideas and thoughts might even be very simple, common knowledge, and not groundbreaking at all.

But they have “million dollar mouths”.

So, what’s the difference between those celebrities and “influencers” whose words are like scraps of food thrown to starving mobs…and you?

Why are those mobs STARVING for their words, their ideas, and their thoughts and how do these “million dollar mouths” command legions of followers and fans?

HOW TO BECOME A “MILLION DOLLAR MOUTH”
You don’t need to be born with talent.

You don’t have to be a natural born speaker.

You don’t need to have boatloads of charisma.

BUT…

YOU HAVE WRAP YOUR IDEAS AND THOUGHTS IN THE MOST ATTRACTIVE WAYS POSSIBLE.

YOU HAVE TO PACKAGE YOUR IDEAS AND THOUGHTS IN A WAY THAT PEOPLE CANNOT HELP BUT PAY ATTENTION.

You know those celebrities I just talked about?

These “million dollar mouths” ENGINEER EVERYTHING they say and do to get and keep attention.  

Everything they say and do, they do with ATTENTION at TOP OF MIND.

They are so used to grabbing attention with their words, they’ve completely internalized how to do it AUTOMATICALLY.

Yet, a lot of them did not start this way.

Just go look at their oldest content, their oldest videos.

Not quite as impressive, right?

The point is…

YOU CAN DO THIS TOO!

YOU CAN LEARN THIS TOO!

You just need the skills, the techniques, and the know how to attract attention with your words.

If you’re not yet confident of your speaking abilities, it’s merely because you don’t yet have enough skill.

With skill, confidence will NATURALLY come.

INTRODUCING THE MILLION DOLLAR MOUTH: HOW TO SPEAK SO PEOPLE GIVE A F–K
THIS is how you will obtain the skills, the techniques, and the know how to CAPTIVATE people when you speak.

Keep in mind that I didn’t make up any of these techniques.

The secrets that you will learn in The Million Dollar Mouth aren’t things that I just pulled out my ass.

These secrets come DIRECTLY from the most famous celebrities who have the golden tongue, all the people you know by first name, like:

• Oprah Winfrey
• Gary V
• Trevor Noah
• Denzel Washington
• Tai Lopez
• Anthony Bourdain
• Grant Cardone
• Neil deGrasse Tyson
• Joe Rogan
• and many more!

In the Million Dollar Mouth, you will learn the powerful, yet secret, techniques used by the world’s most well-paid speakers and celebrities to communicate and captivate their audiences, leave a lasting impact, and make BIG $.

You’re probably thinking, I’m not trying to be a famous celebrity or make big money.

Or, maybe you’re afraid of speaking, public or otherwise.

I actually don’t think that most people are afraid of speaking.

They’re just afraid of being ignored.

They’re afraid people won’t pay attention.

They’re afraid they won’t reach anyone.

You’re also probably afraid of speaking because you don’t yet have all the skills you need to communicate with influence, impact, and authority.

You don’t yet know how to command attention.

Notice I how I said “YET”…

Whether you want to speak on the biggest stages in the world, have your own podcast, run your own YouTube channel, or you just need to make impactful presentations at work, in the boardroom, at school, or online, with the framework and techniques you will learn The Million Dollar Mouth, you will never fail to command attention and impress when you speak!

Your will internalize how to deliver your ideas in the most impactful, interesting, captivating, and yes, MOST ATTENTION GETTING ways possible.

When you know how to do this, you will easily blow their freakin’ minds…every single time.

Once you master the secrets of generating and keeping attention with your words, you too will have a “Million Dollar Mouth”.

People will hang on your every word.

People will truly listen to you.

And because of this superpower, your life can seriously change.

How awesome will that feel?!

In The Million Dollar Mouth, you won’t just be learning random or isolated techniques that you won’t know how to use or internalize.

Instead, you will see endless real-life video examples of every technique and learn how to put it all together.

You will SEE and be able to MODEL how real-life “million dollar mouths” ACTUALLY do it.

You will learn from over 110+ video examples of million dollar speaking techniques.

Now that you’ve learned how this fairly mediocre former football player transformed himself into a million dollar mouth commanding legions of followers, are you pumped to:

• Exponentially increase the impact of your videos, podcasts, presentations, speeches, interviews, and more;
• Become recognized everywhere as an authority and a person of influence in your realm of influence; and
• Always make the best possible impression for your business, your career, and your personal life from now on?!

You’ll get instant access to:

The 30+ Most Attention Commanding Speaking Techniques 
Learn exactly how celebrities like Oprah Winfrey and influencers like Tai Lopez and Gary Lee package their words, thoughts, and ideas in a way that transfixes people.

110+ Video Examples 
The techniques you will learn are not theoretical. You will see real-life examples of the attention commanding secret techniques from badasses such as Gary Vee, Oprah Winfrey, Denzel Washington, Tony Robbins, and more!

Contents

INTRODUCTION TO EXPOSITORY SPEAKING

• What Is Expository Speaking
• The Faculty
• The Formula For Elite Expository Speaking
• What Elite Expository Speaking Looks Like
• The Most Important Persuasion & Influence Book In The World

GRABBING ATTENTION / ATTENTION CAPTURE

• Introduction To Grabbing Attention a/k/a Attention Capture
• The Theory of Attention Capture
• More on Attention Capture: @Naval
• More on Attention Capture: The Power of The D
• Sequencing
• Incongruity (In the Car)
• Incongruity (Lavar Ball)
• Incongruity (Jim Carrey)2 mins 20.4 MB
• Lock & Key
• Lock & Key #1 (Denzel Washington)1 min 5.28 MB
• Lock & Key #2 (Denzel Washington)1 min 8.21 MB
• Lock & Key #3 (Trevor Noah)1 min 2.58 MB
• Attention Isn’t About How Good You Are
• Attention Isn’t About How Good You Are (How Ridiculous)1 min 3.05 MB
• Attention Isn’t About How Good You Are (Neil deGrasse Tyson)1 min 4.01 MB
• Competitive Differentiation
• Competitive Differentiation (Tai Lopez)1 min 7.3 MB
• Competitive Differentiation (Tai Lopez – 2nd Clip)1 min 4.77 MB
• Frontloading
• Frontloading (Tony Robbins)1 min 3.4 MB
• Frontloading (Jocko Willink)1 min 6.68 MB
• Preloading.mp41 min 4.08 MB
• Frontloading (Tai Lopez)1 min 5.14 MB
• Borrowing Credibility
• Borrowing Credibility (Anthony Bourdain)1 min 5.05 MB
• Borrowing Credibility (Jason Capital)1 min 3.35 MB
• Reverse Credibility
• Reverse Credibility (Tai Lopez)1 min 1.81 MB
• Reverse Credibility (Tai Lopez – 2nd Clip)1 min 5.22 MB
• The Two “Attractors”
• Attractor #1 (Tai Lopez)
• Attractor #2 (Dan Pena)2 mins 10.8 MB
• Debunking
• Debunking (Grant Cardone)1 min 3.57 MB
• Relation
• Relation #1 (Grant Cardone)2 mins 8.59 MB
• Relation #2 (Grant Cardone)2 mins 21.8 MB
• Calling Out
• Calling Out (Tai Lopez)2 mins 22.8 MB
• Calling Out (Tai Lopez – 2nd Clip)1 min 3.62 MB
• Calling Out (Gary Vaynerchuk)2 mins 9.42 MB
• Calling Out (Gary Vaynerchuk – 2nd Clip)1 min 4.3 MB
• Calling Out (Jason Capital)1 min 295 KB
• Thematics
• The Big Mystery
• The Big Mystery (Ray Lewis)1 min 4.28 MB
• The Big Mystery (Karen X)2 mins 16.2 MB
• The Big Promise
• The Big Promise (Ben Affleck in “Boiler Room”)2 mins 14.5 MB
• The Big Promise (Lavar Ball, Lonzo Ball & Jimmy Kimmel)1 min 12.3 MB
• The Big Promise (Daniele Leslie)
• The Big Question
• The Big Question (Ray Lewis)1 min 6.44 MB
• The Big Question (Simon Sinek)1 min 1.42 MB
• The Big Question (Colin Cowherd)2 mins 4.58 MB
• The Big Question (Anthony Bourdain)1 min 7.25 MB
• The Big Mistake
• The Big Mistake (Colin Cowherd)1 min 5.15 MB
• More on Thematics: Other Big Attention Grabbers
• More on Thematics: Positioning
• Novelties
• Novelties (Tai Lopez)1 min 10.3 MB
• Novelties (Tai Lopez – 2nd Clip)1 min 4.45 MB
• Novelties (Will Smith)1 min 2.28 MB
• Summary: Attention Capture Recapped
• Final Note On Grabbing Attention: When They Zig, You Zag
• When They Zig You Zag (The Bear In The Street)1 min 2.2 MB
• When They Zig You Zag (Chris Broussard)1 min 4.08 MB

CONTENT DELIVERY / KEEPING ATTENTION

• Introduction To Content Delivery & Keeping Attention
• First Principles: Keeping Attention
• Contrast
• Contrast #1 (Grant Cardone)1 min 1.75 MB
• Contrast #2 (Oprah Winfrey)1 min 9.41 MB
• Contrast #3 (Ray Lewis)2 mins 14.3 MB
• Contrast #4 (Gary Vee) Asides
• Asides (Oprah Winfrey)1 min 9.76 MB
• Asides (Oprah Winfrey – 2nd Clip)2 mins 15.5 MB
• Asides (Neil deGrasse Tyson)1 min 9.65 MB
• Asides (Charles Barkley)1 min 6.32 MB
• An Important Concept: Structure
• The Fake Intermission
• The Fake Intermission (Dan Lok)1 min 3.04 MB
• The Fake Intermission (Oprah Winfrey)1 min 4.95 MB
• Roadmap
• Roadmap (Matthew McConaghey)3 mins 27.9 MB
• Roadmap (Simon Sinek)1 min 8.25 MB
• Roadmap (Skip Bayless)
• Roadmap (Jenny Taft)1 min 5 MB
• Roadmap (Future Pacing)
• Priming
• Priming (Tai Lopez)1 min 3.58 MB
• Priming (Gary Vaynerchuk)1 min 1.73 MB
• Priming (Gary Vaynerchuck – 2nd Clip)1 min 5.16 MB
• Priming (Stephen A. Smith)1 min 4.18 MB
• Projection
• Projection (Denzel Washington)1 min 7.39 MB
• Projection (Neil deGrasse Tyson)1 min 8.49 MB
• Projection (Grant Cardone)1 min 6.58 MB
• Reiteration
• Reiteration (Tai Lopez)1 min 6.63 MB
• Reverse Qualifying
• Reverse Qualifying (Oprah Winfrey)1 min 4.05 MB
• Coining
• Coining (Tai Lopez)1 min 4.65 MB
• Coining (Chi Ning Chu)1 min 5.34 MB
• Coining (Anthony Bourdain)1 min 3.44 MB
• Coining (Dan Pena)1 min 3 MB
• Storytelling
• Storytelling (The Entrepreneurial Age)3 mins 27 MB
• Storytelling (Denzel Washington)2 mins 12.9 MB
• Storytelling (Simon Sinek)1 min 2.35 MB
• Storytelling (The Princess Weiyoung)2 mins 17.6 MB
• Storytelling (Anthony Bourdain)1 min 6.44 MB
• More of Storytelling: The Shape of Stories 232 KB
• More On Storytelling: The Hero’s Journey
• The Hero’s Journey (Oprah Winfrey)3 mins 23.9 MB
• The Hero’s Journey (Anthony Bourdain)2 mins 15.5 MB
• Checking The Underside
• Checking The Underside (Colin Cowherd)1 min 3.1 MB
• Checking The Underside (Jocko Willink)1 min 3.66 MB
• Checking The Underside (Stephen A Smith)2 mins 17.8 MB
• Checking The Underside (Joe Rogan)3 mins 32.1 MB
• Relate
• Relate (Oprah Winfrey)1 min 7.05 MB
• Relate (Oprah Winfrey – 2nd Clip)1 min 6.97 MB
• Relate (Simon Sinek)1 min 3.99 MB
• Actionize
• Actionize (Denzel Washington)1 min 6.95 MB
• Actionize (Nick Wright)1 min 3.29 MB
• Actionize (Colin Cowherd)1 min 2.83 MB
• Actionize (Mike Greenberg)1 min 3.94 MB
• Actionize (Will Smith)1 min 3.14 MB
• Checking In
• Checking In (Tony Arcuri)1 min 7.96 MB
• Checking In (Oprah Winfrey)1 min 1.21 MB
• Checking In (Jason Capital)1 min 2.99 MB
• Checking In (Nick Wright)1 min 4.85 MB
• Holding Out
• Holding Out (Ray Lewis)1 min 6.79 MB
• Holding Out (Jason Capital)1 min 741 KB
• Repetition
• Repetition (Denzel Washington)1 min 8.26 MB
• Metaphorical Speaking
• Metaphorical Speaking (Colin Cowherd)1 min 10.1 MB
• Metaphorical Speaking (Anthony Bourdain)1 min 6.01 MB
• Metaphorical Speaking (Colin Cowherd)1 min 8.26 MB
• Metaphorical Speaking (Nick Wright)1 min 5.98 MB
• Metaphorical Speaking (Charles Barkley)1 min 4.49 MB

NON-VERBAL COMMUNICATIONS AND MORE

• It’s Not What You Say, But How You Say It (and Who Is Saying It)
• Contrast (Yet Again)
• Hand Gestures
• Hand Gestures (Rocky Balboa)2 mins 16.9 MB
• Hand Gestures (Oprah Winfrey)1 min 4.04 MB
• Hand Gestures (Gary Vaynerchuk)1 min 9.53 MB
• Hand Gestures (Trevor Noah)2 mins 12.4 MB
• Pace
• Pace (Denzel Washington)1 min 4.63 MB
• Pace (Ray Lewis)1 min 7.27 MB
• Pace (Neil deGrasse Tyson)1 min 4.88 MB
• Energy & Emotion
• Energy & Emotion (Ray Lewis)1 min 6.62 MB
• Energy & Emotion (Martellus Bennett)1 min 9.71 MB
• Energy & Emotion (Logan Paul)2 mins 13.8 MB
• Pitch
• Pitch (Denzel Washington)1 min 4.24 MB
• Tone
• Tone (Naval Ravikant)1 min 7.31 MB
• Tone (Dan Pena)1 min 2.45 MB
• Inflection
• Inflection (Denzel Washington)1 min 1.43 MB
• Inflection (Oprah Winfrey)1 min 3.59 MB
• Inflection (Oprah Winfrey – 2nd Clip)1 min 3.29 MB
• Strategic Silence
• Strategic Silence (Jocko Willink)1 min 2.85 MB
• The “Special Sauce”
• The “Special Sauce” (Oprah Winfrey)2 mins 16.9 MB
• The “Special Sauce” (Oprah Winfrey – 2nd Clip)1 min 5.36 MB

CASE STUDY: THE MONDAY MORNING VIDEO

• Introduction to The Monday Morning Video
• The Monday Morning Video2 mins 18.5 MB
• Analysis of The Monday Morning Video

CASE STUDY: LIVE A LIFE OF SIGNIFICANCE

• Introduction to Live a Life of Significance
• The Live a Life of Significance Video5 mins 54.3 MB
• Analysis of Live a Life of Significance Video

ATTENTION SECRETS FROM THE DARK SIDE 

• Introduction to the Dark Side
• Sith Lord #1
• Sith Lord #2
• Sith Lord #3
• Sith Lord #4
• Summary: Lessons From The Dark Side

FRAMES FOR ELITE EXPOSITIONAL SPEAKING 

• Five Frames For Elite Expositional Speaking
• Frame #1
• Frame #2
• Frame #3
• Frame #4
• Frame #5

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