Carlos Trujillo – CRO for Ecommerce Growth

Description

Carlos Trujillo – CRO for Ecommerce Growth download , Carlos Trujillo – CRO for Ecommerce Growth review , Carlos Trujillo – CRO for Ecommerce Growth free

Carlos Trujillo – CRO for Ecommerce Growth

Skills you will learn:

• Drive sustainable growth: Overcome “best practices” limitations.
• Advanced measurement: Implement techniques for robust experimentation.
• Ecommerce optimization: Master the four pillars of optimization (Conversion, Spend, Frequency, and Merchandising).

Learn from agency founder and experimentation strategist at Speero, Carlos Trujillo.

Go beyond conversions and optimize for profitability
Most CRO efforts plateau due to a narrow focus on conversions alone. That’s why you need to expand your horizons, and strategically experiment on your website thinking and measuring your entire customer journey.

After completing the CRO for Ecommerce Growth course, you’ll also be able to:

• Maximize profitability: Through strategic experimentation.
• Leverage traffic: Generate greater ROI from your CRO initiatives.
• Avoid common errors: Learn from real-life examples to adopt comprehensive, actionable tactics for long-term growth.
• Gather insights: Prioritize your optimization plan using user research.

1 hour. 10 lessons.
This is the ultimate training to drive revenue from your experimentation program, delivered by an expert with over 10 years of experience in the industry, leading projects on web development and CRO for more than 100 brands. So you can be confident that by the end of this training, you’ll be able to maximize results.

Giving you a total of 1 hour of deep, comprehensive learning across 10 lessons:

• The course is broken down into multiple bite-sized video lessons (with English subtitles) so you can conquer each new skill at a pace that suits you best.

About the expert

Carlos Trujillo
Carlos has over a decade of experience working in online marketing and mass media. As an agency founder and Experimentation consultant, he has led projects on web development and conversion optimization for more than 100 brands in multiple regions and verticals. This has provided him with broad expertise in customer acquisition, behavioral psychology, and data analysis that let him contribute to driving growth through systematic innovation.

Bring value to your team and your clients:
This course is for you if you…

• Got the basics of A/B testing under control and believe there’s way more that you can optimize in your company to maximize ROI.
• Create the experimentation strategy for companies and want to start making better business decisions through systematic research.
• See CRO as more than website optimization and want to deep dive into improving your acquisition and retention.

Your course curriculum
CRO for Ecommerce Growth

1 Why run experiments on your online store
In this lesson, you’ll explore how strategic experimentation in ecommerce can surpass traditional best practices for growth.

2 Where and what to test to maximize ROI
Within this unit, you’ll learn to prioritize testing areas in your ecommerce business to enhance return on investment.

3 Ecommerce Optimization Pillars
In this lesson, we’ll delve into the four key pillars of ecommerce optimization: Conversion, Spend, Frequency, and Merchandising.

4 Conversion – Turn more visitors into customers
Dive into Conversion as the critical enabler pillar.

5 Spend – Get buyers to increase their order value
In this lesson, you’ll learn strategies to encourage customers to increase their order value. Discover the delicate balance required in upselling and cross-selling without alienating your audience.

6 Frequency – Encourage customers to buy repeatedly
Throughout this lesson, you’ll learn the essentials of customer retention and the importance of repeat purchases for business profitability.

7 Merchandising – Nudge visitors towards buying key products
In this lesson, you’ll learn the essentials of customer retention and the importance of repeat purchases for business profitability.

8 Case Studies and Practical Applications
This lesson offers a deep dive into actual A/B testing examples from various ecommerce contexts, providing you with a practical understanding of CRO strategies and their outcomes.

9 Day-to-Day of an impactful CRO Program
Dive into the strategic importance of CRO program management.

Frequently Asked Questions:

1. Innovative Business Model:
   • Embrace the reality of a genuine business! Our approach involves forming a group buy, where we collectively share the costs among members. Using these funds, we purchase sought-after courses from sale pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the authors, our customers appreciate the affordability and accessibility we provide.
2. The Legal Landscape: Yes and No:
   • The legality of our operations falls into a gray area. While we lack explicit approval from the course authors for resale, there’s a technicality at play. When procuring the course, the author didn’t specify any restrictions on resale. This legal nuance presents both an opportunity for us and a boon for those seeking budget-friendly access.
3. Quality Assurance: Unveiling the Real Deal:
   • Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
     • No coaching calls or scheduled sessions with the author.
     • No access to the author’s private Facebook group or web portal.
     • No entry to the author’s exclusive membership forum.
     • No direct email support from the author or their team.

   We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.

Refund is acceptable:

• Firstly, item is not as explained
• Secondly, Item do not work the way it should.
• Thirdly, and most importantly, support extension can not be used.

Thank you for choosing us! We’re so happy that you feel comfortable enough with us to forward your business here.