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Henneke Duistermaat – Stories in Miniature download , Henneke Duistermaat – Stories in Miniature review , Henneke Duistermaat – Stories in Miniature free
Henneke Duistermaat – Stories in Miniature
Captivate your audience, make your message more memorable, and build your brand
~~ A self-paced, online course ~~
What if your ideas, tips, and messages could shine more brightly?
Of course, stories add sparkle to content. Good stories captivate and entertain. But there’s more …
Research shows that stories provide context and therefore make lessons, ideas, and messages easier to comprehend and remember.
Stories can even increase the perceived value of products.
In an experiment in 2009, Joshua Glenn and Rob Walker found that knickknacks became 28 times more valuable just by adding a story.
Isn’t that crazy?
Stories are not always that ridiculously impactful, but stories can transform your marketing, too.
So, what if I told you that it’s easier to write stories in miniature than you might think …
Hi, I’m Henneke
When I started writing professionally, just over 10 years ago, I thought storytelling wasn’t for me.
I wasn’t even sure about my writing skills.
Yet, I felt something was missing in my writing.
So, I read a few books about storytelling. While they gave me some ideas, most advice seemed too complicated. I don’t need sophisticated story arcs. I don’t need to build characters. I don’t need to write a whole novel.
So, I started studying how non-fiction writers use stories in their writing. I was particularly impressed by the books of Chip and Dan Heath.
And I slowly realized that telling stories in miniature is much easier than I thought. It certainly doesn’t require a special talent.
To tell miniature stories, you need to master a couple of storytelling techniques and story frameworks. And that’s what you’ll learn in this course. Plus, you’ll get guided practice and prompts to inspire you to write more stories.
This course will help you become a more creative writer, a better content marketer, and confident storyteller. You’ll learn how to write stories with flair, captivate your audience, and make your messages more memorable.
The 7 story frameworks that can supercharge your content marketing
Stories in miniature are usually between 100 and 250 words.
Such stories can engage audiences across all your marketing content: on social media, in emails, and as part of long-form content such as blog posts, sales pages, course tutorials, books, and About pages.
Most stories in miniature follow one of 7 story frameworks or common storylines.
This course includes tutorials, prompts, and annotated examples for each of the 7 frameworks:
- Insight Stories make your tips and lessons more memorable so you can get recognized for your expertise.
- Transformation Stories add credibility to sales and marketing messages; they can also inspire change and help your audience trust your advice.
- Imagination Stories help align your content with your audience’s goals and they can demonstrate bad practices in your industry so you can build your credentials as thought leader.
- Metaphoric Stories add flair and flavor to your writing. Plus, they make it easy to share tidbits about your life and bond with your readers.
- Opening Stories work great as an introduction for a blog post, podcast, or video tutorial, making your audience keen to learn more.
- Origin Stories help explain your values and why you do what you do. Your enthusiasm in such a story can inspire customers and potential customers.
- Product Stories can increase the perceived value of your products.
These 7 frameworks will inspire you to write compelling stories so your audience gets to know, like, and trust you.
This is no ordinary storytelling course
This is a practical course that helps you implement storytelling techniques and apply frameworks so you’ll become a confident, compelling storyteller.
You’ll learn how to spot and write stories in miniature, step by step:
- Learn storytelling techniques
Short video tutorials (+ transcripts) show you the techniques for compelling storytelling. - Discover story frameworks
Annotated examples plus short tutorials show you how to use 7 common storylines. - Practice your skills
Guided activities teach you how to spot, write, and evaluate your stories. - Get inspired
60+ examples and prompts will unlock your creativity, so you’ll never run out of stories to tell. - Get feedback
In two live webinars, I’ll answer your questions and provide feedback on stories in miniature.
This course will help you engage your audience and have more fun as content creator.
Course overview
Stories in Miniature consists of 6 core modules plus two bonus modules.
Each module includes video tutorials (with illustrated transcripts) and guided activities to practice your learning.
Module 1: How to tell a good story in miniature
- Discover the 3 key ingredients of compelling stories in miniature.
- Learn how to propel a story forward so you won’t bore your audience.
- Practice how to add drama to mundane statements so you can keep your audience captivated (even if you write for a boring industry).
Module 2: Two essential story frameworks
- Discover the ideal story framework for sharing your tips so you can demonstrate your expertise in a creative way and build your authority.
- Explore how to use Transformation Stories to inspire change and add credibility to your sales messages.
Module 3: Sharpen your storytelling skills
- Learn how to hook your readers with your story title (and discover when to use a title and when not).
- Write opening sentences that set the tone and pull readers into your story.
- Harness the power of gleaming details to make stories more memorable.
Module 4: Two frameworks for storytelling with pizzazz
- Align your stories with your audience’s goals so your content resonates more strongly.
- Boost your creativity with metaphors and present fresh perspectives on well-worn topics.
Module 5: Infuse your stories with personality
- Apply 3 tricks for keeping your stories short so your stories become more compelling.
- Learn how to choose between showing and telling to write vivid, short stories.
- Discover why some stories sparkle with personality (and why others feel like bland textbook examples) so you can develop your own engaging voice.
Module 6: How to spot and tell more stories
- Understand how stories fit into your content strategy so your content performs more strongly.
- Use prompts to generate an endless stream of stories in miniature.
- Follow a short checklist to evaluate your stories (and stop editing endlessly).
Bonus Module 7: How to use stories in blog posts (and other long-form content)
- Hook your target audience with an Opening Story so they become keen to read, watch, or listen to your tutorial.
- Discover how to weave miniature stories into long-form content so your lessons become more interesting and more memorable.
Bonus Module 8: Two bonus frameworks to harness the power of stories
- Learn how to share your enthusiasm in an Origin Story and inspire your audience.
- Discover how to write Product Stories and increase the perceived value of your products.
This course teaches you how to write miniature stories for use in all your content marketing so you can engage your audience, have fun creating content, and build your brand.
Who this course is for …
This course is for anyone who’d like to use stories in their content marketing.
Whether you’re a consultant, coach, designer, freelancer, or other service provider, whether you run a niche e-commerce site or small agency, this course helps you write stories in miniature to captivate your audience and share your messages with flair.
About your tutor
Henneke Duistermaat is an irreverent writer on a mission to stamp out gobbledygook.
Henneke quit her corporate marketing job in 2012 and founded Enchanting Marketing to help small business owners and freelancers find their voice and share their ideas with gusto.
She has authored the books Blog to Win Business and How to Write Seductive Web Copy, and she’s created the 5-star rated courses Enchanting Blog Writing, Enchanting Copywriting, and Enchanting Headline Writing.
Henneke was recognized as a Top 50 Content Marketer by Express Writers and BuzzSumo (2018), and Semrush recognized her as a Top 100 Content Marketing Influencer (2022).
“Henneke knows how to engage and inspire readers, and she’s an excellent teacher.”
Brian Clark, Founder of Copyblogger
What you’ll get
Stories in Miniature includes:
- 20 illustrated videos and transcripts that teach you, step by step, how to spot and write stories—plus 7 cheat sheets and a checklist for quick reference.
- 34 guided activities that test your newly acquired knowledge and encourage you to write your own stories.
- 7 story frameworks + examples that help you write better stories and write them faster.
- Free Bonus: Two Recorded Workshops
In two 1-hour webinars, I provide feedback and rewrite 23 miniature stories so you can see the difference even small tweaks can make. - Free Bonus: Companion Email Series
Receive reminders on essential storytelling tips, get inspired to dip back into the course, and feel supported throughout the course.
This course is designed for busy people
The course is self-paced and you’ll get life-time access, so you can learn at a pace that works for you.
The videos are short (around 5 minutes each) so you can pop into the course and keep momentum going—even if you’re busy.
The course comes with an online learning outline where you can tick off the videos you’ve watched and the activities you’ve completed, so it’s easy to keep track and hold yourself accountable.
What students say about my teaching …
Stories in Miniature follows my proven teaching methods. This is what students say about my teaching:
I was blown away by Henneke’s ability to scaffold the material in a logical and meaningful way. Everything is explained clearly, concisely, and creatively. The activities and Henneke’s answers helped me understand how to apply what I learned.
~ Michelle Daniel, English Coach and French-to-English Translator
Henneke’s teaching is simple, yet detailed, and I love the huge number of examples in this course. I had not realized how powerful examples are. The examples help teach what Henneke calls X-ray reading so I can now see how others write, and I’m starting to create my own voice.
Frequently Asked Questions:
- Innovative Business Model:
- Embrace the reality of a genuine business! Our approach involves forming a group buy, where we collectively share the costs among members. Using these funds, we purchase sought-after courses from sale pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the authors, our customers appreciate the affordability and accessibility we provide.
- The Legal Landscape: Yes and No:
- The legality of our operations falls into a gray area. While we lack explicit approval from the course authors for resale, there’s a technicality at play. When procuring the course, the author didn’t specify any restrictions on resale. This legal nuance presents both an opportunity for us and a boon for those seeking budget-friendly access.
- Quality Assurance: Unveiling the Real Deal:
- Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
- No coaching calls or scheduled sessions with the author.
- No access to the author’s private Facebook group or web portal.
- No entry to the author’s exclusive membership forum.
- No direct email support from the author or their team.
We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.
- Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
Refund is acceptable:
- Firstly, item is not as explained
- Secondly, Item do not work the way it should.
- Thirdly, and most importantly, support extension can not be used.
Thank you for choosing us! We’re so happy that you feel comfortable enough with us to forward your business here.
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